Actor Atlas

#isic7310 - Advertising

Includes the provision of a full range of advertising services (i.e. through inhouse capabilities or subcontracting), including advice, creative services, production of advertising material, media planning and buying.

This class includes:

• creation and realization of advertising campaigns (#cpc8361):
  • creating and placing advertising in newspapers, periodicals, radio, television, the Internet and other media
  • creating and placing of outdoor advertising, e.g. billboards, panels, bulletins and frames, window dressing, showroom design, car and bus carding etc.
  • media representation, i.e. sale of time and space for various media soliciting advertising (#cpc8362)
  • aerial advertising
  • distribution or delivery of advertising material or samples
  • provision of advertising space on billboards etc.
  • creation of stands and other display structures and sites
• conducting marketing campaigns and other advertising services aimed at attracting and retaining customers (#cpc8363):
  • promotion of products
  • point-of-sale marketing
  • direct mail advertising
  • marketing consulting

This class excludes:

• publishing of advertising material, see #isic5819 - Other publishing activities
• production of commercial messages for radio, television and film, see #isic5911 - Motion picture, video and television programme production activities
• public-relations activities, see #isic7020 - Management consultancy activities
• market research, see #isic7320 - Market research and public opinion polling
• graphic design activities, see #isic7410 - Specialized design activities
• advertising photography, see #isic7420 - Photographic activities
• convention and trade show organizers, see #isic8230 - Organization of conventions and trade shows
• mailing activities, see #isic8219 - Photocopying, document preparation and other specialized office support activities

For the correspondence with CPC: #isic7310 - Advertising (Ens Dictionary).

To look up the ISIC class for a product or service, use Tag cloud for economic activities.

Other classes, groups or divisions of #isic731 - Advertising:

• #isic7310 - Advertising

Economic activities (#isic & #b4sdgs)

• #ww88A - Agriculture, forestry and fishing
• #ww88B - Mining and quarrying
• #ww88C - Manufacturing
• #ww88D - Electricity, gas, steam and air conditioning supply
• #ww88E - Water supply; sewerage, waste management and remediation activities
• #ww88F - Construction
• #ww88G - Wholesale and retail trade; repair of motor vehicles and motorcycles
• #ww88H - Transportation and storage
• #ww88I - Accommodation and food service activities
• #ww88J - Information and communication
• #ww88K - Financial and insurance activities
• #ww88L - Real estate activities
• #ww88M - Professional, scientific and technical activities
• #ww88N - Administrative and support service activities
• #ww88O - Public administration and defence; compulsory social security
• #ww88P - Education
• #ww88Q - Human health and social work activities
• #ww88R - Arts, entertainment and recreation
• #ww88S - Other service activities
• #ww88T - Activities of households
• #ww88U - Activities of extraterritorial organizations and bodies

International Standard Industrial Classification of All Economic Activities (ISIC), Revision 4.

Arabic: #isic7310 - الإعلان
Chinese: #isic7310 - 广告业
French: #isic7310 - Publicité
Hindi: हिन्दी
Japanese: #isic7310 - 広告業
Russian: #isic7310 - Рекламная деятельность
Spanish: #isic7310 - Publicidad
Telugu: తెలుగు

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